Detroit Watch Company · Microbrand · United States

Detroit Watch Company Pontchartrain Louis XIV Moonphase 39mm

Limited · Dress

From $1,595 to $1,745
  • Sellita SW280-1
  • 39 mm × 11 mm
  • Sapphire crystal
  • 50 m water resistance

Movement

Type
Automatic
Tier
Upper
Complications
Date, Moonphase
Frequency
28,800 bph
Power reserve
41 h
Hacking
Yes
Accuracy (factory)
—
Grade
Elaboré
Brand regulation
+4 / +6 s/day
Modifications
Decorated with perlage, Côtes de Genève and blued screws

Case

Diameter
39 mm
Lug to lug
48 mm
Thickness
11 mm
Lug width
20 mm
Material
Steel
Hardening
—
Water resistance
50 m
Crown
Screw-down
Case back
Display
Bezel
—
Finishing
Polished with brushed sides; the women's version is polished, with a crystal-set bezel

Crystal & dial

Crystal
Sapphire
Shape
—
Anti-reflective
Yes (side not stated)
Lume
—

Bracelet & clasp

Style
—
Links per row
—
Solid end links
—
Solid links
Yes
Link attachment
Screws
Taper
—
Quick release
Yes
Half links
—
Clasp
Deployant
Micro-adjust
—
Diver extension
—

Straps

Strap 1
Leather, quick release, Calf leather with buckle in black, chestnut, brown or Pontchartrain blue; the women's listing adds lizard-grain calf straps in pink, purple, white, orange, red, light blue and green

Weight

Head only
—
On bracelet
—
On strap
95 g

Prices

VariantConfigurationTypePriceUSDAs ofSource
Silver Moonleather strapMsrp1,595 USD$1,5952026-10-24link
Silver Moonlink braceletMsrp1,695 USD$1,6952026-10-24link
Yellow Moonleather strapMsrp1,595 USD$1,5952026-10-24link
Yellow Moonlink braceletMsrp1,695 USD$1,6952026-10-24link
Women's Silver Moonleather strapMsrp1,645 USD$1,6452026-10-24link
Women's Silver Moonlink braceletMsrp1,745 USD$1,7452026-10-24link
Women's Yellow Moonleather strapMsrp1,645 USD$1,6452026-10-24link
Women's Yellow Moonlink braceletMsrp1,745 USD$1,7452026-10-24link

Variants

NameDialBezel
Silver Moonwhite with black Roman numerals, blued hands, moonphase at 6 with a silver moon and a date window at 3—
Yellow Moonwhite with black Roman numerals, blued hands, moonphase at 6 with a yellow moon and a date window at 3—
Women's Silver Moonsatin white with black Roman numerals, cut-crystal hour markers, blued hands, silver-moon moonphase at 6 and date at 3polished, set with crystals
Women's Yellow Moonsatin white with black Roman numerals, cut-crystal hour markers, blued hands, yellow-moon moonphase at 6 and date at 3polished, set with crystals

About this entry

74% of key specs known. Missing: hardening, lume, bracelet links, end links, clasp micro-adjust.

The 39mm Louis XIV with Sellita's SW280-1 moonphase (dial marked 1701 Louis XIV), in two listings: the men's (silver or yellow moon disc; $1,595 on a calf strap, $1,695 on the link bracelet) and the Women's version, with a polished case, crystal-set bezel and cut-crystal hour markers ($1,645 / $1,745, with lizard-grain strap colours). Both spec sheets: 39mm steel case, 11mm overall height, 48mm lug to lug, 20mm lugs, screw-down crown, exhibition caseback, 95g on the strap, sapphire crystal with anti-reflective coating, 5 ATM; SW280-1 in Elaboré finish, 26 jewels, decorated, adjusted to +4 to +6 s/day, 38-hour power reserve as quoted, instantaneous date and moonphase with quick corrector. Bracelet: 3mm thick, polished, solid links with screws, deployant clasp, quick-release spring bars. Each listing says "Exclusively limited to 100 numbered pieces in yellow or silver moon disk"; whether the men's and women's versions share those 100 isn't stated, so no limit is recorded on the model. Not stated: steel grade, lume, crystal shape, AR side.

Last verified: 2026-10-31. Edit or correct this entry.

Sources