Detroit Watch Company · Microbrand · United States
Detroit Watch Company Pontchartrain Louis XIV Moonphase 39mm
- Sellita SW280-1
- 39 mm × 11 mm
- Sapphire crystal
- 50 m water resistance
Where to buy
Movement
- Caliber
- Sellita SW280-1
- Type
- Automatic
- Tier
- Upper
- Complications
- Date, Moonphase
- Frequency
- 28,800 bph
- Power reserve
- 41 h
- Hacking
- Yes
- Accuracy (factory)
- —
- Grade
- Elaboré
- Brand regulation
- +4 / +6 s/day
- Modifications
- Decorated with perlage, Côtes de Genève and blued screws
Case
- Diameter
- 39 mm
- Lug to lug
- 48 mm
- Thickness
- 11 mm
- Lug width
- 20 mm
- Material
- Steel
- Hardening
- —
- Water resistance
- 50 m
- Crown
- Screw-down
- Case back
- Display
- Bezel
- —
- Finishing
- Polished with brushed sides; the women's version is polished, with a crystal-set bezel
Crystal & dial
- Crystal
- Sapphire
- Shape
- —
- Anti-reflective
- Yes (side not stated)
- Lume
- —
Bracelet & clasp
- Style
- —
- Links per row
- —
- Solid end links
- —
- Solid links
- Yes
- Link attachment
- Screws
- Taper
- —
- Quick release
- Yes
- Half links
- —
- Clasp
- Deployant
- Micro-adjust
- —
- Diver extension
- —
Straps
- Strap 1
- Leather, quick release, Calf leather with buckle in black, chestnut, brown or Pontchartrain blue; the women's listing adds lizard-grain calf straps in pink, purple, white, orange, red, light blue and green
Weight
- Head only
- —
- On bracelet
- —
- On strap
- 95 g
Prices
| Variant | Configuration | Type | Price | USD | As of | Source |
|---|---|---|---|---|---|---|
| Silver Moon | leather strap | Msrp | 1,595 USD | $1,595 | 2026-10-24 | link |
| Silver Moon | link bracelet | Msrp | 1,695 USD | $1,695 | 2026-10-24 | link |
| Yellow Moon | leather strap | Msrp | 1,595 USD | $1,595 | 2026-10-24 | link |
| Yellow Moon | link bracelet | Msrp | 1,695 USD | $1,695 | 2026-10-24 | link |
| Women's Silver Moon | leather strap | Msrp | 1,645 USD | $1,645 | 2026-10-24 | link |
| Women's Silver Moon | link bracelet | Msrp | 1,745 USD | $1,745 | 2026-10-24 | link |
| Women's Yellow Moon | leather strap | Msrp | 1,645 USD | $1,645 | 2026-10-24 | link |
| Women's Yellow Moon | link bracelet | Msrp | 1,745 USD | $1,745 | 2026-10-24 | link |
Variants
| Name | Dial | Bezel |
|---|---|---|
| Silver Moon | white with black Roman numerals, blued hands, moonphase at 6 with a silver moon and a date window at 3 | — |
| Yellow Moon | white with black Roman numerals, blued hands, moonphase at 6 with a yellow moon and a date window at 3 | — |
| Women's Silver Moon | satin white with black Roman numerals, cut-crystal hour markers, blued hands, silver-moon moonphase at 6 and date at 3 | polished, set with crystals |
| Women's Yellow Moon | satin white with black Roman numerals, cut-crystal hour markers, blued hands, yellow-moon moonphase at 6 and date at 3 | polished, set with crystals |
About this entry
74% of key specs known. Missing: hardening, lume, bracelet links, end links, clasp micro-adjust.
The 39mm Louis XIV with Sellita's SW280-1 moonphase (dial marked 1701 Louis XIV), in two listings: the men's (silver or yellow moon disc; $1,595 on a calf strap, $1,695 on the link bracelet) and the Women's version, with a polished case, crystal-set bezel and cut-crystal hour markers ($1,645 / $1,745, with lizard-grain strap colours). Both spec sheets: 39mm steel case, 11mm overall height, 48mm lug to lug, 20mm lugs, screw-down crown, exhibition caseback, 95g on the strap, sapphire crystal with anti-reflective coating, 5 ATM; SW280-1 in Elaboré finish, 26 jewels, decorated, adjusted to +4 to +6 s/day, 38-hour power reserve as quoted, instantaneous date and moonphase with quick corrector. Bracelet: 3mm thick, polished, solid links with screws, deployant clasp, quick-release spring bars. Each listing says "Exclusively limited to 100 numbered pieces in yellow or silver moon disk"; whether the men's and women's versions share those 100 isn't stated, so no limit is recorded on the model. Not stated: steel grade, lume, crystal shape, AR side.
Last verified: 2026-10-31. Edit or correct this entry.




