Christopher Ward · Microbrand · United Kingdom
Christopher Ward The Twelve 660
- Sellita SW210-1
- 38 mm × 6.6 mm
- Sapphire crystal
- 30 m water resistance
Where to buy
- Christopher Ward (Blue, steel bracelet)US
- Christopher Ward (Blue, black rubber strap)US
- Christopher Ward (Green, steel bracelet)US
- Christopher Ward (Green, black rubber strap)US
- Christopher Ward (White, steel bracelet)US
- Christopher Ward (White, black rubber strap)US
- Christopher Ward (Black DLC, DLC steel bracelet)US
- Christopher Ward (Black DLC, black rubber strap)US
Movement
- Caliber
- Sellita SW210-1
- Type
- Hand-wound
- Tier
- Upper
- Complications
- Hours, Minutes
- Frequency
- 28,800 bph
- Power reserve
- 45 h
- Hacking
- Yes
- Accuracy (factory)
- —
- Grade
- Elaboré
- Brand regulation
- -15 / +15 s/day
- Modifications
- SW210-1 b (no date); custom Christopher Ward train bridge (machined by Paoluzzo, finished by APJ); Colimaçoné, vertical-brushed and sandblasted finishing with sunray-brushed wheels
Case
- Diameter
- 38 mm
- Lug to lug
- 43.3 mm
- Thickness
- 6.6 mm
- Lug width
- 23.3 mm
- Material
- Steel
- Hardening
- —
- Water resistance
- 30 m
- Crown
- Push/pull
- Case back
- Display
- Bezel
- Fixed
- Finishing
- Brushed, polished and sandblasted; dodecagonal bezel with flat top
Crystal & dial
- Crystal
- Sapphire
- Shape
- Box
- Anti-reflective
- Yes (side not stated)
- Lume
- —
Bracelet & clasp
- Style
- Integrated
- Links per row
- —
- Solid end links
- —
- Solid links
- —
- Link attachment
- Screws
- Taper
- —
- Quick release
- Yes
- Half links
- —
- Clasp
- Butterfly
- Micro-adjust
- —
- Diver extension
- —
Straps
- Strap 1
- Rubber, quick release, Integrated black rubber strap (The Twelve 660 rubber) with engraved Bader deployant buckle
Weight
- Head only
- 38 g
- On bracelet
- 85 g
- On strap
- 60 g
Prices
| Variant | Configuration | Type | Price | USD | As of | Source |
|---|---|---|---|---|---|---|
| Blue, steel bracelet | Steel bracelet | Msrp | 2,035 USD | $2,035 | 2026-10-24 | link |
| Blue, black rubber strap | Rubber strap | Msrp | 1,825 USD | $1,825 | 2026-10-24 | link |
| Green, steel bracelet | Steel bracelet | Msrp | 2,035 USD | $2,035 | 2026-10-24 | link |
| Green, black rubber strap | Rubber strap | Msrp | 1,825 USD | $1,825 | 2026-10-24 | link |
| White, steel bracelet | Steel bracelet | Msrp | 2,035 USD | $2,035 | 2026-10-24 | link |
| White, black rubber strap | Rubber strap | Msrp | 1,825 USD | $1,825 | 2026-10-24 | link |
| Black DLC, DLC steel bracelet | DLC steel bracelet | Msrp | 2,165 USD | $2,165 | 2026-10-24 | link |
| Black DLC, black rubber strap | Rubber strap | Msrp | 1,875 USD | $1,875 | 2026-10-24 | link |
Variants
| Name | Reference | Dial | Configuration |
|---|---|---|---|
| Blue, steel bracelet | C12-38H2H1-S00B0-B0 | blue | Steel bracelet |
| Blue, black rubber strap | C12-38H2H1-S00B0-RK | blue | Black rubber strap |
| Green, steel bracelet | C12-38H2H1-S00V0-B0 | green | Steel bracelet |
| Green, black rubber strap | C12-38H2H1-S00V0-RK | green | Black rubber strap |
| White, steel bracelet | C12-38H2H1-S00W0-B0 | white | Steel bracelet |
| White, black rubber strap | C12-38H2H1-S00W0-RK | white | Black rubber strap |
| Black DLC, DLC steel bracelet | C12-38H2H1-SK0K0-B0 | black | DLC steel bracelet |
| Black DLC, black rubber strap | C12-38H2H1-SK0K0-RK | black | Black rubber strap |
About this entry
74% of key specs known. Missing: hardening, lume, bracelet links, end links, clasp micro-adjust.
Launched 28 August 2025 (Two Broke Watch Snobs); a slim, dressier Twelve with a redesigned 6.6mm case and a slimmer integrated bracelet. Hours and minutes only: the product photos and Two Broke Watch Snobs show no seconds hand or date, although the owner's handbook lists "central hacking seconds". Movement: hand-wound Sellita SW210-1 b, 18 jewels, 42-45h; brand timing tolerance +/-15 s/day (Two Broke Watch Snobs says +/-20); "Elaboré" is from the brand's "Elaboré 'Colimaçoné'" finish wording. Push-in crown. Lume: the brand's spec table and features name none and the dial shows no lume, but absence is not stated, so it is left blank. Case steel grade not stated ("marine-grade"). The Black DLC version has a DLC-coated case, bracelet and clasp with a stated surface hardness of 660 HV; the other three dials are uncoated steel, so hardening is not recorded for the model. Weights are the brand's: case 38g, 85g on the bracelet, 60g on rubber (bracelet alone 47g, 175mm; Two Broke Watch Snobs gives the bracelet as 2.9mm thick with a 4.2mm clasp). Bracelet: integrated, single screw links, The Twelve quick-release ends, slim butterfly clasp with hidden pushers; no micro-adjustment is mentioned. Lug width is the 23.3mm integrated bracelet/strap width (the accessory page rounds it to 23mm). The white dial is called silver in the brand's description. Prices shown in USD on the /int/ storefront.
Last verified: 2026-10-24. Edit or correct this entry.
Sources
- Christopher Ward, The Twelve 660 product page (tech specs & features) accessed 2026-10-24
- Christopher Ward, The Twelve 660 owner's handbook accessed 2026-10-24
- Christopher Ward, The Twelve 660 bracelet 38mm (accessory page) accessed 2026-10-24
- Two Broke Watch Snobs, Christopher Ward's sleek new Twelve 660 is just 6.6mm thin (August 2025) accessed 2026-10-24